Such a proposal must include the following basic elements: The cover page of your sponsorship proposal must be prepared and presented in the most professional and elegant way possible. Some of the more common types of sponsorship are: Cash sponsorship: Fairly straightforward - you make your assets available to the sponsor in exchange for cash. Even in top tier Pro racing, a huge chunk of team budgets come from drivers bringing their own money and essentially buying their seat. Helping race directors share expertise and learn from each other is a big part of what we do. However, when you intend to write a racing sponsorship proposal from scratch, you must know about its basic elements which are explained below. Anheuser-Busch is one of the core NASCAR sponsors, aside from their sponsorship of Stewart-Haas Racing. Think about the problem you will help solve and the goals youll help reach. And you can use it to find sponsors for your event through our Sponsor Finder tool. But these features dont work alone. Though my experience was generally limited, I never saw ANY return from any of it. To wildly oversimplify it: Crapcan Enduros (non-licensed) are considered the basement tier. Racing is an expensive sport that requires investment and sponsorship. Learn about the business field to approximate how much revenue the sponsor brings in -- you want to be reasonably sure the organization can afford what you are asking. 68 11 Ask the sponsor for a specific amount of money. Include methods like cheque, e-transfer, PayPal, etc. Racing Team Sponsorship Proposal Form sbusolarracing.com Details File Format PDF Size: 915 KB Download 4. @JP)^~")x&d=AALKTbh;}R3qbf>T;T9+x~_e]p5| .FH+&. Sign it in a few clicks. Because if a sponsor actively invites sponsorship requests you can be sure that: Luckily for you, we've put together the largest database of current direct-application sponsorship opportunities, featuring dozens of potential sponsors from all different kinds of industries. 0000000016 00000 n In those cases, sponsors will publishinstructions for rights holders, telling you everything you need to know to submit your sponsorship proposal to them, including: These direct-application sponsorship requests, where you can submit your sponsorship proposal online directly through the sponsor's own sponsorship request form, are you best bet for securing sponsorship. Assess whether what you can offer will help them reach their goals in a broad sense. Go to download 1341x1757, Sponsorship Levels Very Sponsorship Proposal Format - Sponsorship Package Template PNG image now. You might be operating in a specific niche (see below for more details) or area. 0000001109 00000 n When it comes to drafting your proposal, you can use either a presentation or document format. Yet you can derive nearly all the same benefits. Talk to mechanics, auto shops or dealerships. 0000000839 00000 n You are welcome to submit a sponsorship proposal for review to the following address: Summit Racing Equipment Attn. Free Preview Race Car Sponsorship Contract Template. The relevant terms and conditions of the sponsorship must be included in your racing sponsorship proposal. 2011 Team Racing Sponsorship Proposal Our desire . You need to think about why a business would spend money to sponsor you. %PDF-1.3 Argument template relies upon theory and the author's experience teaching this talent. This will re-iterate facts about the event benefits, and features. It is a document that seeks help from sponsors to help them with their racing careers. Make sure to stay in touch with your sponsor throughout the season, even when youre not actively working on something for them. Whenever you create a sponsorship proposal, it must be written in such a way that it attracts the potential sponsor. Available on your favorite podcast player. Modern-day motorsport sponsorship is all about standing out. This is by far the most useful and engaging type of proposal and the kind the template will help you create. Make sure you get the details for the decision-maker. Be consistent post regularly and stay on brand. Since you are racing for the fun and bragging rights, you arent usually considering wrecking competitors to get by. Sponsorship costs are negotiable and generally a one-time expense. Every survey ever conducted of race directors points to finding and securing race sponsors as their #1 headache. Announcement [Event.Name] (Event.Date) (Event.Location) Sponsorship is much more than whether or not your car is a good platform to showcase their parts. Sponsorship Proposal. Racing cars is a very expensive pastime. Whatever your niche is, theres probably a story behind it and this is something you need to start pushing in the press. Having Pearson Racing as spokespeople for your corporation and products/services. Simply putting a name out doesnt always mean it will come back as added revenue for a company. Figure out what you can offer to a potential sponsor. Racing is one of the most expensive sports yet the most beneficial to take part in for both athletes and businessmen. She also has edited and produced online content for those publications. Redline360. Will you sponsor my race car? Whether its fitness, cooking, football, modern art, or something else, itll open up so many opportunities for you. You might be operating in a specific niche (see below for more details) or area. 1. This presentation is designed to provide a first look into the demographics, fan base, consumer loyalty, and buying power of the Rally Racing fan. Try and see the positive in every situation. Contacting a sponsor is like contacting a potential employer. The most effective thing you can do to minimize out of pocket expense is in choosing a car that is affordable, reliable, and wont blow through consumables. These may include publicity on your car or trailer, promising to wear the sponsor's logo at press events and offers to attend public events as the sponsor's representative. Be sure to include a call-to-action so the decision-maker knows what you want them to . As long as you can provide value, youll go a long way. You might be getting involved in discussions on LinkedIn. Money demands include the car itself, parts, gas, assistants, a trailer and fees to enter races. 1. A fictional manufacturing company has contracted a student design team to develop a small Formula-style race car. Strongly Agree 9.61%. 19 0 obj Dont expect to be sponsored for long. Sponsorships are not charity. The same goes for most forms of Motorsports, whether its Drag Racing, Oval Track, Autocross, etc. No Money Motorsports, Ultimate Spec Miata Handbook for BUDGET racers No Money Motorsports. So, this section must clearly answer the sponsors potential question which is What is in it for me? If the potential sponsor is satisfied with the answer to this question, it is highly likely that it will agree to the sponsorship. Organize the proposal in sections. NO! A sponsorship proposal is an official document that an individual or a business presents to another individual or business, in order to request or seek sponsorship from them. Through my time running Time Trial and Racing contingency prizes have long way to cutting my running costs. Racing Mentor offers a motorsport proposal template thats editable in Keynote and PowerPoint but its not for everyone. stream Val Apple Motorsports, Inc. 2. With all this information, it should be easy to write a pitch that really speaks to the business and its goals. Her work has appeared in the "Princeton (N.J.) Packet," "Destinations" magazine and in higher education publications. This needs to be the starting point in your sponsorship strategy. The second is a simple showcase of who you are. Step 3: Give a detailed overview of the audience, markets and overall media reach of the event. Instagram is a powerful platform for building a following and promoting your racing brand. If you did, then it should be pretty easy to get them to renew but if you dont think youre doing what you promised, this needs to be addressed early on. Until recently, this was called the Busch Grand National Series. There is still intense competition, egos, and red mist, But its nothing like racing where your seasons funding and career is on the line. Offering hospitality and a TV audience isnt enough. Lastly, our auto motor race PPT helps to receive coverage in event related media, like race programs, websites, TV broadcasts, etc. Click on the fillable fields and add the required data. This clean sponsorship proposal design fits all kinds of projects. The kind a marketing agency might present to a client they want to get on board. We would like to pick up sponsors for our US Legends race car. yFp*BdD6Th|n:MB+FQ2H.7(`GnJU/pL@jgU:5vy:o.1'4;ciII_9'd\H CnIX+h9=veJNIG4J^ aND[PMqd4re3@YqW^>:>@=ApLiR&s[}.Fm dA (TQ~jxl2,* %&'()*789:EFGHIJUVWXYZcdefghijuvwxyz When you first sign a sponsor, make sure to set some goals for the year in terms of how youre promoting them. Strongly Agree 78.60%. The racing sponsorship proposal samples given on this page will help you in creating an effective racing sponsorship proposal. A motorsport proposal template wont be for everyone. Group outing packages can be set up for larger groups from your business or organization. However, there's a few things you could do to maximize the chances that your sponsorship remains relevant and you stay at the front of your sponsor's sponsorship queue: Getting sponsorship for your event is a daunting task. Look for opportunities to get introductions from others, show your value, and build your connections in a meaningful way. Its important at this step in the sponsorship process to think about your niche just as you would if you were a business. That said, it is not always clear how sponsors will evaluate a sponsorship's ROI and it is not uncommon for the same sponsorship assets (=bits you can offer to sponsors, like branding rights, direct selling opportunities etc) to be valued differently by different sponsors. It is not a donation nor is it a "favor". I believe that sponsorship of race teams is important and necessary to the continuation of the sport. In the case of a racing sponsorship proposal, the racing team gets the benefits in monetary terms whereas the sponsor gets the benefits of advertisement, promotion, brand reach and awareness, and customer engagement. Your proposal can't be, "I have a race car and it gets seen by a lot of people, therefore, if you put your logo on my car you. putting on races, come join our race directors Facebook group, Get involved in relevant discussions around motorsport and your niche. TABLE OF CONTENTS Overview Series Information Companies Involved in Racing Sponsorships . Pravega is the Sanskrit word for High Speed. Dear Sponsor Man, I e-mailed you yesterday but did not get anything back. . But I wouldnt rely on these to fund your racing career, there are better ways to find sponsorship. Since racing takes such a personal investment it means everyone at the club level are willing to make great personal sacrifices to be there Were all committed. Step 2: Write a two to three paragraph of your opportunity. Thank the letter reader for his or her time and include all of your contact information. Its a great thing to have but it will not help you secure sponsors on its own. This way both the parties enter into a sponsorship contract or sponsorship agreement. Christopher hogan & team hogan racing sponsorship packages i. Download Proposal for auto racing sponsorship by moorespeed race engineering 2131 theo drive austin texas, 78723 512.474.7223 www.moorespeed.com. This kind of branding will make you more recognisable. Be sure to target each proposal to the specific potential sponsor. Your job in sponsorship, as the so-called rights holder, is to leverage all sponsorship assets (=things the sponsor may be interested in) in your property (=your race) in the service of the sponsor's commercial objectives. You need to show up to a potential sponsor with a persuasive, well thought out plan. When he would ask them what their plan was to earn him enough business to offset his costs, they were often dumbfounded or would reply, frustrated, that theyll obviously display his stickers! If you have questions you think other race directors may know the answers to, or just want to chat about The design proposal sponsorship is easy edit in InDesign. . 4. Are you posting regularly? I think motorsports has become too commercial and that sponsorship interferes with good racing. 78 0 obj <>stream You have to convince a potential sponsor that YOU are the person who will work for them. 2011 team racing sponsorship proposal our desire. This high quality transparent png images is totally free on PNGkit. Instead, provide a general overview, such as "Parts alone last year cost $X.". smoga07 Your almost there! He's collected 60 race wins as well as the 2014 championship. Your personal brand should show who you are as a person and go beyond your racing. Many people think sponsorship is easy: Sponsorships are not charity. Dont skip this step because it could be the difference between no reply and a career-changing sponsorship deal. You also may be able to offer experiences, such as hosting the company at the race track. This tool allows to fill out any PDF or Word document directly from your browser (no software . to see that back in extra sales. Do not plead. Of course you can. Always be thinking of ways to reach new people. For example, if youre targeting fitness brands, the decision-maker will want to see that youre a source of inspiration and advice for your audience. The Issuu logo, two concentric orange circles with the outer one extending into a right angle at the top leftcorner, with "Issuu" in black . . Update your sponsor with reports on the work youve been doing for them. If you'd like to see examples of the pages in the Racing Mentor sponsorship proposal template, take a look . This sponsorship proposal also highlights information about driver profiles and the schedule calendar of drag car racing events. You really need to know how you can sell a partnership to a business, and that means understanding the basics of business and sales. Fast Feb is back but its looking a little different for 2023! Tell us about it. Want to race with packed stands and screaming fans? Include contact information on the introductory letter and proposal. <<5EC83BD88C05E142B8DC1C06ED146CA3>]/Prev 813923>> You're already in a slim minority of organizers: you have someone interested enough in your race to want to spend time hearing what you have to say. Although it is tempting to spend your first meeting with the sponsor pitching your event to them, try to resist the temptation and instead use the meeting to understand what the sponsor's objectives are. Dont let imposter syndrome get the best of you. Sponsorship is a commercial arrangement, meaning both parties are in it for some form of commercial gain - direct on indirect. I've been a passionate go-kart racer since I was eight years old and all through the years have accumulated a . If you already have an established brand including logo, colours, fonts and tone of voice, then a racing proposal template could help you present all this in an attractive and effective way. If youd like to see examples of the pages in the Racing Mentor sponsorship proposal template, take a look here. Building relationships is an often-overlooked part of the sponsorship process because so many drivers are eager to move things along too quickly. Thank the letter reader for his or her time and include all of your contact information. "The Forms Professionals Trust . As a racing driver you are focused, talented and ambitious in something you love to do . re*6;Eoqb1tnhzu j{IHa$~]8R6.Vw|D,qn"Q7li~=h;n"Q7YG:AZ|j_QlYG: f.c|fi~ F-f.c|5q>56,qn"Q7lx+h;n"Q7YG:AZ|j_QlYG: f.c|fi~ F-f.c|5q>56,qn"Q7DEPc,z3s(eT}HHFGM8+A9"3z]8k7v(D{Yz3.)^q-yuOR. For one: Hawk performance brake pads has given me a TON of support through their Hawkbucks. Make it very clear why you stand out over other drivers a niche that goes beyond motorsport can really help you here. Once you lay out the structure of your sponsorship delivery project, set up email update alerts to remind you to regularly communicate progress to sponsors. You still need to be able to eloquently put your case across in writing. Just dont think that simply having a few thousand followers means youre prime sponsorship material, expect to work prove that value and work at it. Nationally Televised. ezQ7sg>b{a%YfQLQWHOq!>M=k/j d54mdfeW7AFRUz:rMa*/oL9 w4P5 ys"[Su)r}f$srq Sponsorship announcements throughout race season. vve Drag racing is a sport that needs a lot of money to support it. If you get into Pro Road-Racing, they sell tickets for events, but aside from one-off popular events (like 24 hours of Daytona) there are still very few people in those stands. Our packages range from $1,000 personal sponsors to premier. Want to sit next to thousands of screaming fans? What assets of your property could potentially provide a good match for your sponsor's objectives? Do people regularly gravitate towards you for some reason or other? First, provide a history of you and your racing team. There are plenty of great articles, podcasts, and books directly pertaining to creating a good. Youll get rejections, and youll hit bumps in the road but if you put in the time, the successes will come. Racing Sponsors. If you are a driver seriously seeking sponsorship, take the time to read some of these so you can come out of the gate strong. A good marketing/sponsorship proposal includes: 1. Some basic terms and conditions are: In the end, leave some space for the signatures of the representatives of both parties to the sponsorship agreement. . Our very own Frank Galusha sits down with accomplished sprint car racer, McKenna Haase, as she explains best practices for sponsorship marketing presentation. No matter what you do, try and bring consistency into all elements of this process. However, it must be written, formatted, and presented in such a way that it attracts the other party (sponsor) to accept your proposal and make them ready to sign the sponsorship agreement with you.
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